Skip to main content

Google Recommends Firefox, Mozilla Recommends Adblock Plus

Google Blocking Firefox ExtensionGoogle and Mozilla are natural partners.

Google pays users up to $1 for downloading FireFox [via AdSense referrals] and the Google engineers have even written some great extensions for FireFox like the Toolbar, Google Notebook, Browser Sync and Blogger Web Comments.

Google's revenue comes primarily from its advertising programmes and same is the case with Mozilla who earns few hundred millions every year when people surf using FireFox and click on advertisements displayed on search results pages.

At the same time, it's a well known fact that Windows hosts file and FireFox extensions like Adblock Plus are bad for the Google economy since the more people know about these workarounds, the fewer the ad impressions thereby translating into lower profits for the search company and the associated publishers.

Now this may surprise a lot of people - though Mozilla earns millions from advertising revenue indirectly, they have included Adblock Plus in their list of most recommended add-ons for FireFox for users to block "intrusive advertisements" on the web.

Aren't they risking the revenue stream of their search partners and their own with such recommendations ?

As the Firefox base increases and more people start blocking online advertisements, the 200kb Adblock installer will have the potential to hit the bottomline of search engines and even Mozilla pretty hard.

Popular posts from this blog

How to Download Contacts from Facebook To Outlook Address Book

Facebook users are not too pleased with the "walled garden" approach of Facebook. The reason is simple - while you can easily import your Outlook address book and GMail contacts into Facebook, the reverse path is closed. There's no "official" way to export your Facebook friends email addresses or contact phone numbers out as a CSV file so that you can sync the contacts data with Outlook, GMail or your BlackBerry. Some third-party Facebook hacks like "Facebook Sync" (for Mac) and "Facebook Downloader" (for Windows) did allow you to download your Facebook friends' names, emails, mobile phone number and profile photo to the desktop but they were quickly removed for violation of Facebook Terms of Use. How to Download Contacts from Facebook There are still some options to take Friends data outside the walls of Facebook wall. Facebook offers the Takeout option allowing you to download all Facebook data locally to the disk (include

Digital Inspiration

Digital Inspiration is a popular tech blog by  Amit Agarwal . Our popular Google Scripts include  Gmail Mail Merge  (send personalized emails with Gmail ),  Document Studio (generate PDFs from Google Forms ) and   File Upload Forms ( receive files  in Google Drive). Also see  Reverse Image Mobile Search , Online Speech Recognition and Website Screenshots , the most useful websites on the Internet.

PhishTank Detects Phishing Websites by Digg Style Voting

OpenDNS, a free service that helps anyone surf the Internet faster with a simple DNS tweak , will announce PhishTank today. PhishTank is a free public database of phishing URLs where anyone can submit their phishes via email or through the website. The submissions are verified by the other community members who then vote for the suspected site. This is such a neat idea as sites can be categorized just based on user feedback without even having to manually verify each and every submission. PhishTank employs the "feedback loop" mechanism where users will be kept updated with the status' of the phish they submit either via email alerts or a personal RSS feed . Naturally, once the PhishTank databases grows, other sites can harness the data using open APIs which will remain free. OpenDNS would also use this data to improve their existing phishing detection algorithms which are already very impressive and efficient. PhishTank | PhishTank Blog [Thanks Allison] Related: Google