Blogger refers to the blog hosting company, while the lower case generic term blogger indicates the blog writer.
BBW has an interesting article on Optimization for Blogger hosted blogs. He points three very powerful optimization tools that are missing from Blogger templates, and would be very helpful in improving searches for Blogger hosted blogs.
One missing item is categories. Blogger users can't place their posts into theme related categories. The ability of other blog hosts to provide categories gives those blogs a bit of a theme related SEO advantage. That is to say nothing of the benefit to the blog readers of neatly organized categories for related links.
Blogger doesn't provide a related links feature that lets readers find additional posts on the same blog topic. Another benefit to readers, and to the search engines due to the loss of an internal link, is missed by Blogger.
A third issue is the lack of internal "tag" coding. Blogger users are required to write their own tag code for Technorati and other users of post tags for search. As embedded linked keywords, tags are also very powerful for creating themes in search engines.
He also has a tip for you. Blogs are well crawled by the major and lesser known search engine spiders. Because the posts are so frequent, the spiders return to reindex the blog, on at least a daily basis. By pinging the blog, which is notifying the specialized blog search engines and RSS aggregators of an update, the blog reaches a huge audience including media outlets. A good one stop multiple site pinger is Ping-O-Matic.
BBW has an interesting article on Optimization for Blogger hosted blogs. He points three very powerful optimization tools that are missing from Blogger templates, and would be very helpful in improving searches for Blogger hosted blogs.
One missing item is categories. Blogger users can't place their posts into theme related categories. The ability of other blog hosts to provide categories gives those blogs a bit of a theme related SEO advantage. That is to say nothing of the benefit to the blog readers of neatly organized categories for related links.
Blogger doesn't provide a related links feature that lets readers find additional posts on the same blog topic. Another benefit to readers, and to the search engines due to the loss of an internal link, is missed by Blogger.
A third issue is the lack of internal "tag" coding. Blogger users are required to write their own tag code for Technorati and other users of post tags for search. As embedded linked keywords, tags are also very powerful for creating themes in search engines.
He also has a tip for you. Blogs are well crawled by the major and lesser known search engine spiders. Because the posts are so frequent, the spiders return to reindex the blog, on at least a daily basis. By pinging the blog, which is notifying the specialized blog search engines and RSS aggregators of an update, the blog reaches a huge audience including media outlets. A good one stop multiple site pinger is Ping-O-Matic.