Apple Mocks Windows Vista Wow Campaign

Written by Amit Agarwal on Friday, March 16, 2007 Text Size

"The Wow Starts Now" - Microsoft is reported to have spent around $500 Million for their Windows Vista "Wow" campaign.

Despite that huge advertising budget, "Wow" failed to make much excitement and now even Apple is poking fun at Vista with a new Mac OS X ad that says "The Wow Started 5 years ago." [Pictures via email]

Microsoft Windows Vista Ad

Apple Mac OS X Ad

Find this article at: http://labnol.blogspot.com/2007/03/apple-mocks-windows-vista-wow-campaign.html

web: http://www.labnol.org/ email: amit@labnol.org

Search Digital Inspiration

Reader Comments

Wow Sir...
Another Good post from u like always...

Wow starts At Labnol :)

Written by Ankit Agrawal on 16/3/07 1:41 PM

Hi Amit sir!

I blogges about this a month back at http://www.rishiraj.info/2007/02/04/apple-trying-to-mock-microsoft/ !
Have a look ... there is a long discussion there and finally it came out that it was the work of a Mac fanboy, not Apple!

Plz have a look!

Written by Rishi on 16/3/07 2:49 PM

Apple is known for its elegant designs. And maybe thats why Apple is mocking "Wow" because Vista looks like a flavour of Mac's OS.

But to think they would do this right after their issue on the iPhone design....

Written by Anjanesh on 16/3/07 8:59 PM

Thanks for sharing this with us.. I'm getting worried about the "creative" department of Apple!

Written by ilker on 18/3/07 12:19 AM

Thx for sharing. Yeap, it's done by a fanboy, look at the font: Apple will ever use Myriad Apple on their ads than anything else. =)

Rgds....

Written by Wai Phyo on 18/5/07 11:45 AM

You can also cover the Windows Vista "Wow" song sung by Sunidhi Chouhan (link). The Wow campaign failed, but the song is good.

Written by Ambuj Saxena on 14/6/07 12:31 PM