Skip to main content

Google shares 50-100% revenue with Adsense publishers

Marc Leibowitz, director of strategic partnerships at Google, speaks on revenue sharing with Adsense Publishers.

JenSense recently quoted a NYTimes report on Shawn Hogan that says Google pays Adsense publishers 78.5 cents on the dollar as revenue share.

The NYTimes report author Bob Tedeschi derived the magical figure 78.5 from the latest Form 10-Q given in the SEC filings.

Though Google has never officially disclosed details on revenue sharing, Redmond Report points to a FolioMag story where Marc Leibowitz, director of strategic partnerships at Google, speaks on Adsense Publisher cut:
As a rule, Google pays out 50 cents of every dollar to partners - and can range up to the full dollar, depending on the size of the relationship
Marc quoted this figure while responding to reports that Adsense publishers revenue from the Google’s AdSense contextual search advertising program seemed to decline.

Marc also said that Google is making a concerted effort to weed out “made-for-AdSense sites” from legitimate publishers, “We invest heavily in mechanisms that distinguish bonafide publishers from non-bonafide publishers,” he says. “It’s like a game of cops and robbers. As soon as you have a certain set of techniques to police this distinction, the bad guys figure it out all over again.”

Popular posts from this blog

How to Download Contacts from Facebook To Outlook Address Book

Facebook users are not too pleased with the "walled garden" approach of Facebook. The reason is simple - while you can easily import your Outlook address book and GMail contacts into Facebook, the reverse path is closed. There's no "official" way to export your Facebook friends email addresses or contact phone numbers out as a CSV file so that you can sync the contacts data with Outlook, GMail or your BlackBerry. Some third-party Facebook hacks like "Facebook Sync" (for Mac) and "Facebook Downloader" (for Windows) did allow you to download your Facebook friends' names, emails, mobile phone number and profile photo to the desktop but they were quickly removed for violation of Facebook Terms of Use. How to Download Contacts from Facebook There are still some options to take Friends data outside the walls of Facebook wall. Facebook offers the Takeout option allowing you to download all Facebook data locally to the disk (include...
Read more

Firefox Keyboard Shortcuts for Power Users

All features in Mozilla Firefox browser are accessible through the use of the keyboard. You can use shortcut keys to view and save Web pages, search the web, open new webpages, work with bookmarks, or find text on the current webpage. Some of the most common keyboard shortcuts in Mozilla Firefox are Ctrl+N (to open a new Firefox window), Ctrl+T (to open a new tab), Ctrl+F4 (to close the current tab) and Ctrl+S to save the current webpage. Mozilla Firefox supports many more powerful keyboard shortcuts. For instance, by pressing a simple key combination, you can manually delete autocomplete entries from the Firefox location bar or Web forms. I am sharing a list of my favorite Mozilla Firefox Keyboard Shortcuts that make web browsing with Firefox even more fun . And you also save your precious time as navigating through several layers of Firefox Toolbar menus is no longer necessary. 1. Web Search Ctrl+K moves the cursor to the Search Bar. You can then type in the terms you wish to fin...
Read more

Digital Inspiration

Digital Inspiration is a popular tech blog by  Amit Agarwal . Our popular Google Scripts include  Gmail Mail Merge  (send personalized emails with Gmail ),  Document Studio (generate PDFs from Google Forms ) and   File Upload Forms ( receive files  in Google Drive). Also see  Reverse Image Mobile Search , Online Speech Recognition and Website Screenshots , the most useful websites on the Internet.
Read more